AME Programme description

Programme Objectives

The AME programme helps you adopt the right mindset and tools to foster collaboration and innovation.

Pedagogic Objectives

  • Create a climate for innovation and change
  • Navigate effectively in the business world to foster engagement
  • Succeed in the transition from doing things yourself, to doing things with and through others
  • Explore new levers for success in a diverse and complex digital world
  • Develop communication and performance skills

Participants Profile

Functional managers who have been approached for a career in general management within the company.

Training Location

CEDEP – Bd de Constance 77300 Fontainebleau France


Functional managers in a company that is not competing with our members.
Minimum 5 years of management experience.

Duration of the Training and Organisation Modalities

9 days – Minimum of 15 people and maximum of 30 people.

Access Time

From 1 to 15 days

Training Content

Day 1

Innovation and Collaboration : Discover where mental models block innovation and change. Learn how to use collaboration to make things happen and turn ideas into action.

Design Thinking and Action : Introduction to the design of thinking tools and methods through practical exercises and interactions to prepare the ground-work for innovation.

Day 2

Projects Workshop – ” Fil Rouge ” (Red thread) : Group work on your innovative and collaborative project. Principles, project presentation and experimentation.

Emotional Intelligence and the art of listening : Develop the ability to monitor your own emotions and those of others. Use this information to guide behaviour. Be able to put yourself in the shoes of those who are to be convinced of implementing the project in order to gain their support and create the right context for innovation.

Day 3

Coaching: How does its current capacity block or help the path of innovation and transformation? Successful managers recognise their strengths and continually seek small but significant changes in behaviour.

Day 4

Digital collaboration and stakeholder management : Using a simulation, experiment and test your change management skills and your ability to build relationships and align the team in order to convince your organisation to adopt and implement your new project. Establish a stakeholder mapping of your company.

Fair Process : Understand the different sequences to engage others effectively. Learn the integrative approach of “Fair Process/ Processes Juste” to actively engage and connect with people and teams by listening more, asking more and saying less. This encourages everyone involved or concerned to support your professional challenge.

Project Workshop : Group work on projects by integrating all the information and lessons delivered in each session. Applying knowledge to review the project – should it be modified, reformulated?

Day 5

Managing yourself and others : Explore the developmental challenges and personal transitions one goes through in accessing roles requiring more leadership skills. Also discover the deeper personal challenges of managing others.

How do you use your time? : As part of a co-coaching exercise, explore how to redirect your time and energy and adapt your behaviour in order to successfully make the transition from doing things yourself to doing them with and through others.

Day 6

Innovation in a digital world : Explore the possibilities of Artificial Intelligence, and how management needs to change in the age of digitisation, and how to use AI to increase skills.

Diversity and Culture: Learn to work effectively and sensitively with counterparts in the global marketplace where different cultural realities characterise the way people think and how they get results.

The Growth Mindset : To understand the theory of “Growth Mindset” developed by Carol Dweck which explains that there are two types of people: those with a developmental mindset and those with a fixed mindset.

Day 7

Managing your network : Learn strategies for building and using networks more effectively to develop leadership capacity and career development, and connect with different units and stakeholders beyond your area of expertise to gain support for your ideas and ensure they are implemented.

Innovation Workshop : Session based on individual projects.

Digital collaboration and virtual teams : Learn how to get people to collaborate productively despite distance, diversity, VUCA and make good quality decisions in large organisations.

Day 8

Communication: Impact and Influence : Learn the tools and techniques to increase personal impact and communicate effectively: methods to engage and inspire, storytelling and conducting difficult conversations.

Inspiration through storytelling : Applied project work

Day 9

Resilience, Stress and Energy Management : Learn how to manage stress and discover where your boundry between positive and negative “stress” lies in order to develop resilience and to monitor your mental state. Also learn how to stimulate your team’s energy, while stimulating your own to improve working conditions. 

Toolbox and action plan: This is followed by a development exercise aimed at projecting yourself into the company and establishing an action plan.

Professors’ Profile

Nana von Bernuth, Programme Director and CEDEP Professor, Business Coach, INSEAD
Liri Andersson, expert and consultant in strategy and digital, founder of Thisfluidworld.
Albert Angerhn: Professor of Information Technology and Entrepreneurship, INSEAD.
Ingrid Eras, Specialist in Human Resources Strategy, Transition Management, Training and Staff Development
Paul Evans: Professor of Organisation Behaviour Emeritus, INSEAD
Christophe Gillet: Former Director of Business Innovation for SONY Business Europe, specialist in innovation, transformation, change management and leadership
Thomas Hellwig, Doctor of Medicine, Coach, Adjunct Professor Organisation Behaviour at INSEAD
Didi Hopkins, Actress, director, trainer and leadership development coach
Jens Meyer, Adjunct Professor at CEDEP and INSEAD
Simone-Eva Redrupp, Professor Adunct, Speaker and business coach INSEAD
Andrew Sharman, Professor, President IOSH, author

Used Pedagogical Methods and Technical Means

  • Courses, discussions, simulations, videos, subgroup work, peer coaching
  • Real individual projects in red thread
  • Analysis tools and coaching, theatre techniques
  • Pedagogical distribution: 50% practical, 50% theoretical input
  • Flat room, videos, computers in group work rooms. Round table discussions.

Evaluation Methods

Presentation of an innovative idea that has been proposed in its professional context. Tools for analysis and individual evaluation

Ongoing observation based on group work (practical cases and group projects).

Score sheet per half-day. “Hot” evaluation, “cold” evaluation. Certificate of participation.

Access to Training for People with Disabilities

Our trainings are accessible to people with disabilities. Referent disabilities

Public Rate

€ 12,200 excluding taxes

Pedagogical Referent

Resp. Academic Management;

Programme Director : Nana Von Bernuth

Bridges to

Mastering Business Excellence Programme
Other Management or Leadership programmes